Pretty Mouse Co. was founded in Brooklyn, New York on February 5th, 2019. Created with the intent to spread cuteness and femininity through a youthful and soft style. It’s mascot, Cyutie, is a field mouse with big dreams and aspirations to make a name for herself one day in “the big city”. Along the way, she will find characters that will both hinder, and help her navigate the concrete jungle. Will she be able to make her dreams come true, or will she end up back on the farm dragging her tail behind her?